Title: Manager, Media Planning
Team / Department: Client Leadership
Theo is a bespoke WPP agency team curated specifically for Rogers Communications across all its lines of business (Brand, Wireless, Connected Home, Rogers for Business, Fido and Chatr). The team is powered by Mindshare, TAXI and john st., who together deliver a fully integrated media, data, creative and technology solution across the customer journey for their consumer and B2B offering. The goal is to connect people to the Rogers brand and technology in the most human way possible.
GroupM and all of its affiliates embrace and celebrate diversity and inclusivity. We are committed to creating a safe and respectful work environment and building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive and collaborative we are, the more great work we can create together.
Mindshare encourages all qualified candidates to apply and has an exceptional record of accommodating the needs of our staff. If you require accommodation at any stage of the application process, please let us know. Mindshare thanks all applicants, however only those who qualify for an interview will be contacted.
OVERVIEW:
Mindshare is looking for a Manager, Planning with a passion for marketing and a curiosity for media in advertising. This role is in the Client Leadership team and is an integral part in capturing a client’s vision to reach the intended audience. The Media Planners at Mindshare are part psychologists, part scientists, part artists, part entrepreneurs, and part politicians. We strategize how brands should communicate with people across the myriad of media channels, and how to do that differently from every other brand.
The Manager is responsible for our strategic brand work: comms plans, media strategies, media plans. You will direct the day-to-day account activities for the brand and play a key role in the translation of marketing and advertising objectives into overall media strategies. You, in partnership with the client marketing teams will lead its deployment to the respective brand teams and optimize it regularly based on business dynamics. You will be responsible for developing the skills and knowledge of more junior staff.
How you will make an IMPACT:
What YOU bring:
What WE bring:
ABOUT MINDSHARE:
Whenever and wherever you join us, you open a door to opportunities in any and all aspects of media, technology and innovation. We will encourage you to break the rules, knock things down, rebuild them better, and push the boundaries of what’s possible. Our success takes a team of people who are invested in our culture, each other’s success, and their own growth, and together we make Mindshare Canada the place where we do the best work of our career.
Mindshare was born in Asia in 1997, a WPP start-up with a desire to change the media world. Now we are a global network with 116 offices in 86 countries and billings of $17.9bn. We are the largest agency in GroupM, WPP’s Media Investment Management arm, which is the #1 media holding group globally.
To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com/canada and follow us on Twitter @mindshare, facebook.com/MindshareCanada and linkedin.com/company/mindshare.