About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About Mindshare: A Leading WPP Media Brand
Mindshare delivers Good Growth for its clients. As “Growth Architects,” we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.
Role Summary and Impact
We are currently looking for a Performance Manager, Social to join us. You will be responsible to oversee the entire end to end of campaign management process to support GroupM agencies and clients. Working closely with internal teams and directly with clients to ensure seamless campaign plan development, execution and delivery.
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise
Responsibilities of the role:
Day to day business management – Work across all aspects of the biddable business for client, campaign operations, regular analysis of live campaigns, raise any alarms in case of any issues, recommending new products
Biddable Excellence – Ensuring gold class delivery on campaign while following the excellence frameworks and best practices followed by the brand
Network Management – Learning how to work with multiple markets and cultures and developing a good relationship with agency and client teams across the region and globe.
Planning Input –
- Understand the client’s objectives and recommend appropriate biddable plan basis the brief
- Lead biddable operations of business and effectively manage & optimize campaigns wrt budgets, targeting, bid strategies, etc. to achieve the KPI
- Analyze Competitor’s activity & keep a lookout for industry/category trends to recommend the right course of action
- Contribution to the campaign strategies from a biddable perspective
- Weekly/Monthly calls with internal client team on campaign performance and align on any recommendations
Reporting – Timely reporting for all biddable platforms like Reddit, LinkedIn, Facebook, Google, Twitter, Campaign Manager, Analytics, etc. to the market teams and the client to take the right decisions.
Team Development: Share regular updates on new products or positive campaign results with larger team so that other markets can also adopt the learnings
What you will need:
- 4 – 5 years of operational experience across Biddable platforms
- Google Ads & Facebook Blueprint Certifications is good to have
- Experience in running high-volume campaigns across Reddit, LinkedIn, Facebook, Twitter & managing campaign tracking across Google Campaign Manager, MOAT, DAR, Nielsen, etc.
- Up-to-date knowledge of best-in-class practices in digital marketing
- Strong analytical mindset with attention to detail around data, insights and actions
- Excellent communication skills and teamwork, to liaise with different market teams across APAC
- Proficient in excel and PowerPoint
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.