Mindshare is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager Media Buying to join us.In this role, you will be responsible for negotiating media deals for the company’s local clients. You will be responsible for handling media vendors and facilitating clients throughout the buying process and additional duties as assigned. The role includes both independent and coordinated buying initiatives.
Reporting of the role
This role reports to the Investment Lead
3 best things about the job:
- Being part of a talented, and passionate team.
- Working and interacting closely with top media corporations
- Opportunity to implement and execute industry first initiatives
In this role, your goals will be:
In three months:
- Complete knowledge of buying and planning systems.
- Understanding of the m/SIX buying and planning process – includes basic understanding and importance of proprietary tools.
- Execute basic media and proprietary campaigns.
In six months:
- Conduct negotiations with partners and close deals.
- Analyze and interpret data and its impact.
- Develop strong relationships with partners.
In 12 months:
- Develop, execute and analyze negotiation deals.
- Promote Mediacom proprietary products.
- Close negotiation deals and manage assigned clients.
What your day looks like at Mindshare:
- Responsible for constructing airing deals.
- Monitoring of KPI clients.
- Ensuring keeping a track on daily TV activities – Ratings.
- Monitoring positions and droppages.
- Monitoring competition.
- Co-coordinating with other support functions.
- Prepare CPRP workings.
- Working with strategic units.
- Coordination with channels to ensure placements, and reduce droppages.
- Generation of weekly droppage report and take up issue with the channel.
Minimum Qualification:
- Must be a BBA / MBA from a reputable university of equivalent.
- Must have an experience of at least 2+ years in media buying experience.
What you’ll bring:
- Superior time management and prioritization skills.
- Excellent communication skills.
- Strong analytical and number skills.
- A pro-active approach with excellent negotiation and communication skills.
- Media knowledge and understanding of systems.
More about Mindshare
We were born in Asia in 1997 and for more than 20 years our values of Speed, Teamwork and Provocation have guided us in a world where everything is media. We are the Cannes Lions Media Network of the Year 2019 and WARC Media 100 #1 Media Network 2020, with the top 3 most creative campaigns in the world for the past year. In Asia Pacific we have been Campaign Asia’s Media Agency Network of the Year every year since 2015 and we are also Performance Agency of the Year.
Our 10,000 people work with some of the world’s best brands and companies to accelerate their growth. In 116 offices across 86 countries we integrate brand and demand, ruthlessly focus on outcomes and create the unexpected. We manage $24bn in billings and are the largest media agency in GroupM, WPP’s Media Investment Management arm, which is the #1 media holding group globally with billings of $63bn (Source: COMvergence 2019).
Hear our stories (and join us) at www.mindshareworld.com and follow us at: WeChat ID: Mindshare China; Instagram and Twitter: @mindshare; Facebook: facebook.com/mindshare and Linkedin: LinkedIn.com/company/mindshare.
About Pakistan
GroupM Pakistan is the leading global media investment management operation in Pakistan. It serves as the parent company to WPP media agencies i.e m/SIX, MediaCom, Wavemaker, Xaxis and Mindshare. We see major growth coming on Digital Platforms where we have seen Internet Penetration growing to 87 million Broad Band users + 85 million 3G/4G subscribers.
Social media platforms have also grown substantially in Pakistan where FB stands at 34 million subscribers & Tik Tok has replaced Instagram to become 2nd most penetrated social platform with 22 million subscribers in Pakistan. While the digitization of the market is happening at a faster pace it has also given a lot of new opportunities in various areas & specializations like Ecommerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan. As such, GroupM Pakistan is in a very strategic position to develop and grow our talents.
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