Director, SP

Beijing, China

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About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
 
 About Mindshare: A Leading WPP Media Brand
 Mindshare delivers Good Growth for its clients. As “Growth Architects,” we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.
 
Role Summary and Impact
1.    独立对接客户,保持良好互动,精准洞察客户需求并及时响应,提供专业的媒介策略建议和解决方案。
2.    站在事业部整体角度,统筹各品牌内容,制定符合客户需求的宏观方向解决方案;站在品牌角度,可指导团队高效产出全媒体整合策略(包含内容策略)。
3.    对宏观的本竞品投资、营销效果数据进行分析和拆解,从数据中发现问题,为媒介策略和品牌决策提供策略和数据支撑。
4.    与公司内部多个部门保持顺畅沟通,协调各方资源,确保工作按时、高质量完成。
5.    管理不超过 5 人的团队,合理分配任务,科学调配团队成员精力,保障项目顺利推进,把控项目进度和质量。
 
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
o    Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
o    Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
o    Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
 
What you’ll need:
1.    逻辑思维能力强,具备全局视角,能够全面、逻辑清晰地分析和解决问题,擅长总结提炼问题及核心观点,灵活应对具体挑战。
2.    拥有扎实的媒介基础和出色的媒介策略能力,具备品牌策略方面的经验,有快消行业客户服务经验者优先。
3.    具备卓越的沟通技巧,对外能独立对接客户,对内能与多部门顺畅沟通。拥有强大的抗压能力、快速学习新知识的能力、良好的情绪管理能力和高标准的工作态度。
4.    具有成功管理团队的经验,具备良好的团队管理和任务分配能力。
5.    具备投资管理及数据分析经验者优先,能够对相关数据进行分析和拆解;熟悉营销科学打法,能有效使用平台营销科学数据工具,了解抖音、小红书等新媒体平台营销、了解程序化精细化等投放模式优先。
 
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. 
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
 
 About China 
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While we appreciate all applications received, only those candidates selected for an interview will be contacted.