Associate Manager, Data Analytics

Ho Chi Minh City, Vietnam

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About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

Objectives of this role

– Develop, implement, and maintain leading-edge analytics systems, taking complicated problems and building simple frameworks
– Identify trends and opportunities for growth through analysis of complex datasets
– Evaluate organizational methods and provide source-to-target mappings and information-model specification documents for datasets
– Create best-practice reports based on data mining, analysis, and visualization
– Evaluate internal systems for efficiency, problems, and inaccuracies, and develop and maintain protocols for handling, processing, and cleaning data
– Work directly with managers and users to gather requirements, provide status updates, and build relationships

Responsibilities
– Work closely with project managers to understand and maintain focus on their analytics needs, including critical metrics and KPIs, and deliver actionable insights to relevant decision-makers
– Proactively analyze data to answer key questions for stakeholders or yourself, with an eye on what drives business performance, and investigate and communicate which areas need improvement in efficiency and productivity
– Create and maintain rich interactive visualizations through data interpretation and analysis, with reporting components from multiple data sources
– Define and implement data acquisition and integration logic, selecting an appropriate combination of methods and tools within the defined technology stack to ensure optimal scalability and performance of the solution
– Develop and maintain databases by acquiring data from primary and secondary sources, and build scripts that will make our data evaluation process more flexible or scalable across datasets

Skills and experience
– 02 or more years of experience mining data as a data analyst
– Proven analytics skills, including mining, evaluation, and visualization
– Technical writing experience in relevant areas, including queries, reports, and presentations
– Strong SQL or Excel skills, with aptitude for learning other analytics tools
– Bachelor’s degree (or equivalent) in mathematics, computer science, economics, or statistics
– Experience with database and model design and segmentation techniques
– Strong programming experience with frameworks, including XML, JavaScript, and ETL
– Practical experience in statistical analysis through the use of statistical packages, including Excel, SPSS, and SAS
– Proven success in a collaborative, team-oriented environment

Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.