1. Total number of spots The number of spots bought on commercially available TV channels in the Republic of Ireland in 2013 was5,612,384, a 21% increase on 2012 2. Amounting to The duration of these spots amounted to 143,592,980 seconds or 2,393,216 minutes 3. Top programmes of 2013 The Top Programmes in 2013 show a similar picture to 2012,...
Yesterday, in keeping with the true giving spirit of Christmas, Facebook launched its new donation feature. It means Facebook users can now donate directly to their chosen cause by clicking an embedded ‘Donate Now’ button on partnering non-profit’s home pages.
Following the sad news of Nelson Mandela’s passing last week, well wishes and condolences have been paid right across the globe from politicians, religious leaders, celebrities as well as regular people.
Advertisements are continuously being positioned to promote products capable of satisfying any need we may have – from chocolate and alcohol to soap and water. But are we that easily persuaded? It seems so.
There has been several press initiatives recently really trying to drive home the message that press is strong and resilient in a challenging marketplace. One event is the new NNI initiative – the ‘Power of Press’ (POP).