MindShare Dublin win Agency Team of the Year

14/01/2003

MindShare Dublin has been awarded Agency Team of the Year at the Marketing Media Awards.

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MindShare Dublin has been awarded Agency Team of the Year at the Marketing Media Awards for their work on Kellogg's. Kellogg's Nutri Grain was also commended in the Best Integrated Campaign category. MindShare also received a credit for their work on the Shut Sellafield campaign with RedStar which won Media Idea of the Year.

Context

Advertising directed at children in the USA, is estimated at over $15 billion annually – about 2.5 times more than what it was in 1992.

Sector : Marketing and PR

The word "toast," meaning a wish of good health, started in ancient Rome, Italy. It was given the name when a piece of toasted bread was dropped into wine.

Region : Europe

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