MindShare creates two new global roles

11/05/2006

Marco Rimini is joining MindShare from JWT London as its first Worldwide Head of Communication Planning.

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Marco Rimini is joining MindShare from JWT London as its first Worldwide Head of Communication Planning. Marco's remit will be to develop MindShare's planning tools, planning teams and relationships with creative agencies to help deliver idea led communication plans for MindShare clients.

A Global Site Logo At the same time MindShare is creating the role of Worldwide Head of Business Planning, to be filled by Phil Cowdell. Phil will focus on working closely with clients to link their overall marketing spend with their business results.

Both roles report into Nick Emery, Chief Strategy Officer for MindShare. Nick said the appointments were consistent with MindShare's ambition of innovation and leadership in global communications.

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