GroupM

06/05/2003

GroupM will represent the consolidated media capabilities of WPP. It will operate MindShare and Mediaedge:cia and all of our other brands including Maximise, Motivator, and Media Insight. MindShare and Mediaedge:cia will report into WPP through GroupM with each retaining separate managements.

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GroupM will represent the consolidated media capabilities of WPP. It will operate MindShare and Mediaedge:cia and all of our other brands including Maximise, Motivator, and Media Insight. MindShare and Mediaedge:cia will report into WPP through GroupM with each retaining separate managements. GroupM will be responsible for maximizing the quality of the resources of WPP's media agencies and for delivering WPP objectives and targets for this sector.

By combining the best practices of MindShare and Mediaedge:cia, we will provide our clients with best in class capabilities. Importantly, we will share substantial resources to fully exploit our combined marketplace leverage for the benefit of our clients while always maintaining client conflict sensitivity.

GroupM will be the world's leading consolidated full-service media investment management group. GroupM will be led by a Board comprised of Charles Courtier, Rupert Day, Mainardo De Nardis, Nick Emery, Irwin Gotlieb, Tom Handy, and Dominic Proctor. Irwin Gotlieb will be the GroupM CEO, and Rupert Day will be the GroupM CFO. Beth Gordon will serve as a non-executive director. With Irwin moving to GroupM, Dominic has become the MindShare CEO.

Context

The USA has 161,000,000 personal computers, that’s more than the next 7 countries combined. Japan, Germany, China, United Kingdom, South Korea, France, and Canada have a combined total of 157,865,000.

Sector : Media

In 1994, U.S. residential vehicles traveled 1,793 billion miles a distance equal to more than 70 million trips around the world.

Region : Global

In the USA, research-based pharmaceutical industry spends more on marketing and administration than it does on research and development.

Sector : Marketing and PR

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