Homelessness in focus

Homelessness in focus

News | Posted 28th November 2017

We know we’re doing something that was completely different to this year’s Huddle theme and that’s what got us excited. When Daniel Sichel approached us to present in the tepee at Huddle this year we jumped at the chance. We were able to include an often ignored group of people – the homeless population. Instead of presenting the latest AI...

Homelessness in focus

We know we’re doing something that was completely different to this year’s Huddle theme and that...

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Human Intelligence Should Not Be AI’s Holy Grail

Human Intelligence Should Not Be AI’s Holy Grail

News | Posted 22nd November 2017

Over the last few years AI has begun to dominate news cycles, and it has captured the attention — and the imagination — of entrepreneurs, investors, and consumers alike. We see the potential: self-driving transportation on-demand, robotic assistants in the home, and Amazon Echo version 14.0 which will do things the human mind could never even...

Human Intelligence Should...

Over the last few years AI has begun to dominate news cycles, and it has captured the...

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The Attention Economy

The Attention Economy

News | Posted 21st November 2017

A couple of weeks ago I was asked to keynote at a conference to give my view of the future of Marketing in 2030. Now if there is one thing that is guaranteed to get people apoplectic it’s not knowing what the future holds. It frustrates people…especially in business…the economists always tell us there is nothing business dislikes more than...

The Attention Economy

A couple of weeks ago I was asked to keynote at a conference to give my view of the future of...

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Millennials and the changing world of work

Millennials and the changing world of work

News | Posted 20th November 2017

The workforce is dominated by millennials, simply classified as anyone born between 1982 and 1999. In our Huddle session, there was a lot of debate about whether we can or should categorise the millions of people that sit in this group under this one umbrella. One thing was clear, this group typically does have a different outlook to other...

Millennials and the...

The workforce is dominated by millennials, simply classified as anyone born between 1982 and...

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Behind the lens at Huddle

Behind the lens at Huddle

News | Posted 17th November 2017

As Shutterstock’s photographer, I was tasked to ensure I captured on camera all of the weird and wonderful happenings of Mindshare Huddle 2017! The post-human futuristic theme resulted in some great ‘off-huddles’ and consequently provided me with the perfect opportunities to take photos. From tepees to tattoos, this was a corporate event like no...

Behind the lens at Huddle

As Shutterstock’s photographer, I was tasked to ensure I captured on camera all of the weird...

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Investigative journalism - could a robot do it?

Investigative journalism - could a robot do it?

News | Posted 17th November 2017

Journalism is more than just the final article; it’s about how a story is uncovered and the human interactions that take place to make it happen. With fears of AI replacing humans across all industries, the question whether journalism is safe from the rise of the robots is crucial.   The session began with a discussion on the importance of...

Investigative journalism -...

Journalism is more than just the final article; it’s about how a story is uncovered and...

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AI set to revolutionise marketing

AI set to revolutionise marketing

News | Posted 16th November 2017

Artificial Intelligence is generally misunderstood, but its set to revolutionise marketing. LoopMe explores how it will be influencing change.

Why cinema and human actors will save us from the apocalypse

Why cinema and human actors will save us from the apocalypse

News | Posted 16th November 2017

For a century, the principles of screen acting have remained broadly the same – actors turn up, they do their bit to camera and they keep going until they retire or die. Previously, that used to signal the last we’d see of an actor on screen but now, with the advancements in digital technology filmmakers have the opportunity to resurrect an...

The Attention Game

The Attention Game

News | Posted 14th November 2017

You had my curiosity, but now you have my attention. How the future is based around Behavioural Loyalty to turn points into prizes. When Bruce Forsyth started out I doubt he would have suspected that he would be in the Guinness World of Records for the worlds longest serving entertainer for The Generation Game or that he was the potential...

The Attention Game

You had my curiosity, but now you have my attention. How the future is based around Behavioural...

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I've had a chip implanted in my arm

I've had a chip implanted in my arm

News | Posted 14th November 2017

Last week at Huddle, I sat on stage in front of hundreds of people and had an NFC device the size of a grain of rice injected into my hand by the guys from Biohax International. Not your average Thursday… As technology becomes ever more integral to us and we defer decision making to our digital assistants and quantify our lives through data I...

I've had a chip implanted...

Last week at Huddle, I sat on stage in front of hundreds of people and had an NFC device...

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Sizmek’s QI meets AI quiz poses thought-provoking questions at Huddle 2017

Sizmek’s QI meets AI quiz poses thought-provoking...

News | Posted 14th November 2017

A recent article (November 2017) in City AM reported the risks of Artificial Intelligence (AI) for the financial services sector. In the front page feature, the business publication refers to a new report by the Financial Stability Board - the first of its kind on this technology - stating AI poses significant opportunities and threats for the...

Sizmek’s QI meets AI quiz...

A recent article (November 2017) in City AM reported the risks of Artificial...

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Man vs machine: the evolution of a newsroom

Man vs machine: the evolution of a newsroom

News | Posted 14th November 2017

As part of Mindshare Huddle 2017, Newsworks held a session concentrating on the ways that artificial intelligence (AI) affects the journalistic process. Newsworks’ client services director Niki West led the discussion, posing questions relating to the present and the future of journalism’s relationship with this fascinating and constantly...

When do robots get rights?

When do robots get rights?

News | Posted 14th November 2017

That’s one of the questions Dr Ron Chrisley, Director of Centre for Cognitive Science at the University of Sussex addressed at Mindshare Huddle. Interviewed by Jack Edmonds, LoopMe’s Head of Agency Sales, Ron’s experience with Artificial Intelligence mean that he was perfectly placed to educate us about the impact AI is set to have on our...

Do Algorithms Know You Better Than You Know Yourself?

Do Algorithms Know You Better Than You Know Yourself?

News | Posted 14th November 2017

Since the early days of digital advertising, the ambition for marketers has been to deliver the right message, to the right person, at the right time, through the right channel. Little has changed in these fundamentals, but at a time of near limitless data, today’s most advanced algorithms can predict user tastes like never before. Increasingly...

Do Algorithms Know You...

Since the early days of digital advertising, the ambition for marketers has been to deliver...

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The Difference Between Need and Love: The Future of Retail in an AI World

The Difference Between Need and Love: The Future of...

News | Posted 14th November 2017

Retail is headed into two seemingly paradoxical and divergent directions: towards a logical, data driven future where every need is met with a specific suggestion, and towards a physical world of beautifully designed stores that showcase products and encourage shoppers to engage with knowledgeable salespeople.  This contrast is embodied in the...

Everything New Is Old Again

Everything New Is Old Again

News | Posted 14th November 2017

For a technology that will undoubtedly shape our future, it’s curious that the use of AI in marketing seems so circumscribed by the past. Others have already observed that the boom in marketing AI is driven by technology catching up with theory; that we now have the processing power, the storage, and the data sets needed to allow algorithms...

Everything New Is Old Again

For a technology that will undoubtedly shape our future, it’s curious that the use of AI...

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