Dan’s first job was as an office junior at the Pure Media Group in 2002. Before joining Mindshare in 2006 he worked at Carat as a senior executive working primarily on Diageo. In the 11 years he has been at Mindshare he has worked across a really diverse mix of clients from Nike to ITV.
He currently manages the Traded - Print and Digital Display department. Their aim is to bring creativity to every brief they work on. This can be done in a number of ways: through using new formats; making clever use of partners’ first party data; or even just being creative in the way they brief, report and present. Their values therefore centre around having the bravery to try new ideas, always thinking differently, and having the strongest relationships in the market. These allow them to put creativity at the heart of everything they do.