Charlotte Frost

Frosty is Director of Grow@Mindshare, responsible for leading a team and nurturing a culture that enables our clients’ disruptive growth ambitions; a culture that blends creativity, innovation and performance to grow our clients’ businesses faster; a culture that provides the competitive edge and real commercial results that we are all after.

She started her career getting bums on seats to Australia (with Tourism Australia) and working on the launch of ASDA’s Saving You Money Everyday campaign. Prior to running Grow@Mindshare, she was a planner on Unilever’s Food and Personal Care portfolios, New Business Director for Mindshare UK and the lead planner on 20th Century Fox’s Home Entertainment business.