Cannes, 18th June, 2013: Mindshare, the global media agency network, has been awarded the Gold Media Lion in Cannes for Kimberly-Clark’s Kleenex Adaptive Marketing campaign in the UK.
Europe, 11th June, 2013: Mindshare, the global media agency network, is restructuring its European operations, splitting the region into two distinct groups, and promoting Helen McRae and Christof Baron to the role of joint CEO across EMEA.
NEW YORK— Mindshare today announced that it has appointed industry veteran Jeff Malmad as Mobile Leader, heading up the company’s growing mobile practice
NEW YORK 5th June 2013 — Mindshare, the global media agency network, today named Jordan Bitterman to the newly created role of Chief Strategy Officer for Mindshare North America.
Singapore, May 15, 2013 – Mindshare and OgilvyAction have come together to create the first full suite of communication solutions aimed at rural and low-income consumers across Asian markets. Operations are being carried out across India, Vietnam, Indonesia and Thailand.
The Cannes Lions International Festival of Creativity has announced that this year, a selection of its world-class content will be streamed live across the globe through Lions Live - a partnership between Cannes Lions, global media agency network Mindshare and YouTube.
MINDSHARE POINT OF VIEW - At 9:17am on Wednesday 8th May 2013, Manchester United’s Press Office (@ManUtd_PO) sent out a short tweet explaining that Sir Alex Ferguson had retired as Manchester United manager after 26 and a half years, accompanied with #ThankYouSirAlex.
Mindshare India has been awarded the Agency Eureka! for outstanding performance in the annual Aditya Birla Financial Services Group Eureka Awards
Background As online video advertising grows on a global scale, many platforms are looking to capitalize on this opportunity and to capture some share of TV advertising revenue. Among these platforms, Facebook is looking to launch a new video ad format later on this summer. Details There has been no official announcement as yet, but it is...
Background Many felt that Yahoo’s decision to appoint ex-Googler Marissa Meyer would result in a surge in its fortunes. Things have certainly started looking up at Yahoo, with the company making a number of acquisitions, releasing improved earnings, making content announcements, and generally making more noise in the market than it has done for...
Montreux, Switzerland, 30th April 2013: Kleenex, the Kimberly-Clark owned tissue brand, and Kissan, the Hindustan Unilever owned ketchup brand both walked away with prizes in the 2013 Festival of Media Global Awards.
Background Apple has recently been under intense pressure as competitors, particularly Google and Samsung, continue to gain market share by introducing new and highly competitive products. As a result Apple’s share price has dropped and its stock market value has tumbled by 40%. Has the post-Job’s Apple finally lost its shine? Details Given that...
Mindshare, the flagship media agency of GroupM is all set to expand its agency network in India. With offices spanning across Mumbai, Delhi, Bangalore, Chennai and Kolkata, the firm today announced it has opened a branch office in Kochi, Kerala which will be headed by K.T Haridas.
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