Huddle 2018 - Content Hub

Will the influencer bubble burst?

Channel Mum founder, Siobhan Freegard, OBE, is the UK’s original parenting influencer, and was joined by a stellar expert panel to discuss whether influencers are now a vital and authentic grass-roots link to consumer spend – or simply overpaid amateurs who lack the longevity and trust to be an essential marketing tool.

Hosted by Nina Hossain, British journalist and TV presenter, the discussion reflected a real enthusiasm and passion for the influencer bubble not to burst, as well as a desire for the industry to be more regulated to ensure it continues to grow from strength to strength.

Were you unable to attend on the day, or just keen to find out more? Watch the video here to see the highlights of the session.