Steve Simpson

Global Director MindShare ATG

Steve Simpson  Steve Simpson is the Global Director of MindShare ATG, the end-to-end marketing effectiveness consulting company operating within MindShare.

With media and advertising being a more stable option than stand-up comedy, he started his career in 1992 with WPP Group's Ohal, a specialist independent ROI agency, where he became a board director.

In 2003 he moved to New York to lead ATG, and has since returned to the UK to manage key clients, establish the strategic direction and develop the next generation service for the company as it builds on its position as the only truly global marketing effectiveness organisation.  Today ATG employs over 100 consultants in 25 markets.

Steve lives in Brighton with his wife and two children. He admires Lee Clow for thinking differently.

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