MindShare develops Motherhood Webisodes

24/04/2007

MindShare Entertainment, one of our specialist service areas in the US, has created a mother-focused web series with two of our clients, Sprint and Suave.

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MindShare Entertainment, one of our specialist service areas in the US, has created a mother-focused web series with two of our clients, Sprint and Suave.

The Webisode series, called 'In the Motherhood', will profile the hectic but humorous lives of three mom girlfriends. It will star King of Queens star Leah Remini. The Webisodes are directed by Peter Lauer, who has directed such shows as Malcolm in the Middle and Arrested Development.

Remini Leah The Webisodes will be written by Hollywood screenwriters but real-life mothers will also have the opportunity to offer up their real-life stories via a Web site, inthemotherhood.com with the best being incorporated into the Webisode storylines.

Read the Ad Week Article here


  

tagged as:

Online Digital, North America, Healthcare, Personal Care

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