MindShare campaign for Dove wins Metro Global Print Award in Sweden

07/09/2005

MindShare picked up an award at the Metro Global Print Awards 2005 with the 'campaign for real beauty' for Dove.

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MindShare picked up an award at the Metro Global Print Awards 2005 with the 'campaign for real beauty' for Dove. Metro's own readers in 17 countries got to vote for the ad that they liked the most, from which two ads from each country were chosen to proceed to the finals, culminating in the Metro Global Print Awards in Stockholm. This coincided with the celebration of Metro's 10th anniversary on the 7th of September.

Context

Ancient Egyptians used to think having facial hair was an indication of personal neglect.

Sector : Personal Care

According to the Embassy of Sweden, the strongest girl in the world is Swedish… aka Pippi Longstocking.

Region : Europe

The first true newspaper in English was the London Gazette of 1666. For a generation it was the only officially sanctioned newspaper, though many periodical titles were in print by the century's end.

Media : Print

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