Media

The USA has 161,000,000 personal computers, that’s more than the next 7 countries combined. Japan, Germany, China, United Kingdom, South Korea, France, and Canada have a combined total of 157,865,000.

Sector : Media

Case studies

Virgin Mobile - "Think Hatke" - "Think Differently"!
A “live” Bollywood film as a brand launch vehicle! In a market with significant mobile network players, a "Hatke" or "Different" approach was needed to launch Virgin Mobile and to cut through to the Indian Youth target. Research revealed that the Indian Youth has a fascination for Bollywood and celebrities. The team in India planned the launch around the world's first “live shoot and broadcast” of a Bollywood flick!
QR code
We were asked to position Northwest Airlines (NWA), the largest foreign airline in Japan, as a technology leader and to collect email addresses of their target market. We took advantage of the innovative ‘QR code’, developed in Japan, to do this.

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Mindshare news

05/06/2008 Mindshare appoints Haldun Kayali to international head of ‘The Exchange’
13/05/2008 Mindshare Sweden given Superbrand status
01/05/2008 Mindshare at Ten
17/04/2008 We are restructuring
07/04/2008 Mindshare gets lion's share of medals at Goa Fest 2008
25/03/2008 Mindshare is Agency of the Year in China
13/03/2008 Media Trendy award for Samsung Monitors campaign
12/03/2008 MindShare Germany wins Deutscher Mediapreis award
22/02/2008 Mindshare Australia awarded Ad News 'Media Network of the year'
05/02/2008 Reinventing Advertising
11/01/2008 Mindshare Interaction awarded US Silver Agency of the Year
08/01/2008 Dominic Proctor appointed 2008 Cannes Lions Media Jury President
16/12/2007 Mindshare awarded the top ranked media agency in Hong Kong
14/12/2007 Mindshare tops industry survey for third year running
28/11/2007 MindShare excel at recent Digital Media Awards
10/11/2006 Asia – The View from the Top
13/01/2006 Rise in TV programmes aimed simply at showcasing goods
15/08/2007 Content creation gives brand edge in sports-led marketing
02/10/2007 MindShare appoints Joint CEO for MindShare Interaction EMEA
18/06/2007 Who says $1,000 doesn't buy you much in Asia?
27/04/2007 Marc Goldstein at the AAAA Conference
25/04/2007 Dominic Proctor at the Venice Media Festival
26/02/2007 MindShare has been named Adweek Magazine's 2006 U.S. Media Agency for 2006
16/02/2007 MindShare's insights on blogging in India
08/01/2007 Brave New World of Branded Utility
19/10/2006 Land Rover Go Beyond TV scores 4/5 in Campaign review
19/10/2006 MindShare hires its first Digital Chief Strategy Officer
15/09/2006 MindShare Worldwide bags M&M
22/08/2006 South Africa to handle Johnson & Johnson
17/08/2006 A1 Grand Prix appoint MindShare Worldwide to handle European business
29/06/2006 Austria grabs 6th WebAd
22/06/2006 Second triumph for India at 2006 EMVIES
20/06/2006 MindShare launches 96th office in Cambodia
16/06/2006 MindShare Malaysia Crowned Agency of the Year 2005
05/06/2006 MindShare appoints Nick Waters as EMEA CEO and Ashutosh Srivastava as Asia Pacific CEO
25/05/2006 MindShare Asia Pacific ranked amongst Asia's top agencies
12/05/2006 MindShare joins CCTV CEO Summit in Beijing with Sir Martin Sorrell on 19 May
10/05/2006 MindShare Netherlands wins Media Agency of the Year 2005
10/05/2006 MindShare Direct UK wins Endsleigh Insurance and Boden
25/04/2006 MindShare launches new office in Sri Lanka
19/04/2006 MindShare Sweden receives Golden Egg
12/04/2006 MindShare China launches two more offices
17/03/2006 MindShare Poland receives two Media Trendy Awards
07/03/2006 Sprint together with Nextel hands media account to MindShare
04/03/2006 MindShare Indonesia is Agency of the Year
23/02/2007 MindShare wins Six Flags media account
15/12/2005 MindShare wins international work for Tourism New Zealand
15/12/2005 MindShare Asia Pacific is Agency of the Year
02/12/2005 MindShare lands News International
24/11/2005 MindShare UK wins at Campaign Media Awards
28/10/2005 MindShare bags the lion's share of awards
25/10/2005 MindShare Singapore awarded Agency of the Year – again
26/08/2005 Golden Hammer awards MindShare Sweden fourfold
11/07/2005 Mango hands media account to MindShare Amsterdam
24/06/2005 MindShare India steals the show at the Emvies Annual Media Awards
16/06/2005 MindShare France wins two accounts - Red Bull and Costa Croisière
10/06/2005 MindShare Singapore wins bronze EFFIE award
06/05/2005 Media Magazine once again gives MindShare Asia Pacific top marks
15/04/2005 MindShare China awarded Media Agency of the Year 2004
23/03/2005 ITV hands planning and buying account to MindShare UK
28/02/2005 Global Media Agency of the Year - for the second consecutive year
01/02/2005 MindShare Singapore tops the agency rating charts again
10/12/2004 Campaign awards MindShare with Media Agency of the Year and International Media Network of the Year
09/12/2004 MindShare Asia-Pacific wins Media Agency of the Year and Media Planner/Buyer of the Year accolades
24/11/2004 MindShare Singapore awarded Media Agency of the Year and Media Professional of the Year accolades
11/11/2004 Tourism Ireland appoints MindShare
15/10/2004 Nestlé appoints MindShare in global media review
27/09/2004 Peter Tortorici named Media Maven by Ad Age
23/09/2004 MindShare US is 'Best-in-Show' at MediaPost's Creative Media Awards 2004
29/07/2004 MindShare Taiwan voted Media Agency of the Year
27/07/2004 MindShare Singapore receives highest rating in ad agency poll
24/06/2004 MindShare US wins two awards at MEDIAWEEK'S 'Media Plan of the Year Awards 2004'
16/06/2004 MindShare France wins 'Grand Prix des Stratégies Media 2004'
04/06/2004 Media Magazine gives MindShare Asia Pacific 9 out of 9
09/02/2004 Adweek awards MindShare US Media Agency of the Year accolade
09/02/2004 Global Media Agency of the Year
06/02/2004 mOne Interactive Agency Of The Year
29/01/2004 German Media Personality of the Year
22/12/2003 MindShare UK named Media Agency of the Year 2003 by Marketing magazine
11/12/2003 Media Agency of the Year 2003
27/11/2003 Unilever appoints MindShare Thailand
23/10/2003 MindShare London shines at 2003 Media Week Awards
15/10/2003 MindShare wins at Australia Media Federation Awards
01/10/2003 MindShare China network expands
19/09/2003 Success at the 2003 M&M Europe Awards
16/07/2003 Asia Pacific tops agency rankings
01/06/2003 Mattel appoints MindShare Japan
06/05/2003 MindShare Brussels win five new clients
06/05/2003 MindShare Taiwan is 2002 Media Agency of the Year
06/05/2003 GroupM
06/05/2003 mOne Worldwide
06/05/2003 Unilever Turkey appoints MindShare Istanbul
27/02/2003 MindShare Hong Kong win six new clients
27/02/2003 MindShare Canada win Teletoon
30/01/2003 MindShare Chile win gold EFFIE prize
29/01/2003 Avon award MindShare China AOR assignment
29/01/2003 MindShare Taiwan win FarEastTone
15/01/2003 MindShare Shanghai win Onlly
15/01/2003 MindShare win at Media Magazine Asia Awards
14/01/2003 Mindshare Netherlands win Thomas Cook

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Media

Case studies

Virgin Mobile - "Think Hatke" - "Think Differently"!

QR code

Mindshare news

05/06/2008 Mindshare appoints Haldun Kayali to international head of ‘The Exchange’

13/05/2008 Mindshare Sweden given Superbrand status

01/05/2008 Mindshare at Ten

17/04/2008 We are restructuring

07/04/2008 Mindshare gets lion's share of medals at Goa Fest 2008

25/03/2008 Mindshare is Agency of the Year in China

13/03/2008 Media Trendy award for Samsung Monitors campaign

12/03/2008 MindShare Germany wins Deutscher Mediapreis award

22/02/2008 Mindshare Australia awarded Ad News 'Media Network of the year'

05/02/2008 Reinventing Advertising

11/01/2008 Mindshare Interaction awarded US Silver Agency of the Year

08/01/2008 Dominic Proctor appointed 2008 Cannes Lions Media Jury President

16/12/2007 Mindshare awarded the top ranked media agency in Hong Kong

14/12/2007 Mindshare tops industry survey for third year running

28/11/2007 MindShare excel at recent Digital Media Awards

10/11/2006 Asia – The View from the Top

13/01/2006 Rise in TV programmes aimed simply at showcasing goods

15/08/2007 Content creation gives brand edge in sports-led marketing

02/10/2007 MindShare appoints Joint CEO for MindShare Interaction EMEA

18/06/2007 Who says $1,000 doesn't buy you much in Asia?

27/04/2007 Marc Goldstein at the AAAA Conference

25/04/2007 Dominic Proctor at the Venice Media Festival

26/02/2007 MindShare has been named Adweek Magazine's 2006 U.S. Media Agency for 2006

16/02/2007 MindShare's insights on blogging in India

08/01/2007 Brave New World of Branded Utility

19/10/2006 Land Rover Go Beyond TV scores 4/5 in Campaign review

19/10/2006 MindShare hires its first Digital Chief Strategy Officer

15/09/2006 MindShare Worldwide bags M&M

22/08/2006 South Africa to handle Johnson & Johnson

17/08/2006 A1 Grand Prix appoint MindShare Worldwide to handle European business

29/06/2006 Austria grabs 6th WebAd

22/06/2006 Second triumph for India at 2006 EMVIES

20/06/2006 MindShare launches 96th office in Cambodia

16/06/2006 MindShare Malaysia Crowned Agency of the Year 2005

05/06/2006 MindShare appoints Nick Waters as EMEA CEO and Ashutosh Srivastava as Asia Pacific CEO

25/05/2006 MindShare Asia Pacific ranked amongst Asia's top agencies

12/05/2006 MindShare joins CCTV CEO Summit in Beijing with Sir Martin Sorrell on 19 May

10/05/2006 MindShare Netherlands wins Media Agency of the Year 2005

10/05/2006 MindShare Direct UK wins Endsleigh Insurance and Boden

25/04/2006 MindShare launches new office in Sri Lanka

19/04/2006 MindShare Sweden receives Golden Egg

12/04/2006 MindShare China launches two more offices

17/03/2006 MindShare Poland receives two Media Trendy Awards

07/03/2006 Sprint together with Nextel hands media account to MindShare

04/03/2006 MindShare Indonesia is Agency of the Year

23/02/2007 MindShare wins Six Flags media account

15/12/2005 MindShare wins international work for Tourism New Zealand

15/12/2005 MindShare Asia Pacific is Agency of the Year

02/12/2005 MindShare lands News International

24/11/2005 MindShare UK wins at Campaign Media Awards

28/10/2005 MindShare bags the lion's share of awards

25/10/2005 MindShare Singapore awarded Agency of the Year – again

26/08/2005 Golden Hammer awards MindShare Sweden fourfold

11/07/2005 Mango hands media account to MindShare Amsterdam

24/06/2005 MindShare India steals the show at the Emvies Annual Media Awards

16/06/2005 MindShare France wins two accounts - Red Bull and Costa Croisière

10/06/2005 MindShare Singapore wins bronze EFFIE award

06/05/2005 Media Magazine once again gives MindShare Asia Pacific top marks

15/04/2005 MindShare China awarded Media Agency of the Year 2004

23/03/2005 ITV hands planning and buying account to MindShare UK

28/02/2005 Global Media Agency of the Year - for the second consecutive year

01/02/2005 MindShare Singapore tops the agency rating charts again

10/12/2004 Campaign awards MindShare with Media Agency of the Year and International Media Network of the Year

09/12/2004 MindShare Asia-Pacific wins Media Agency of the Year and Media Planner/Buyer of the Year accolades

24/11/2004 MindShare Singapore awarded Media Agency of the Year and Media Professional of the Year accolades

11/11/2004 Tourism Ireland appoints MindShare

15/10/2004 Nestlé appoints MindShare in global media review

27/09/2004 Peter Tortorici named Media Maven by Ad Age

23/09/2004 MindShare US is 'Best-in-Show' at MediaPost's Creative Media Awards 2004

29/07/2004 MindShare Taiwan voted Media Agency of the Year

27/07/2004 MindShare Singapore receives highest rating in ad agency poll

24/06/2004 MindShare US wins two awards at MEDIAWEEK'S 'Media Plan of the Year Awards 2004'

16/06/2004 MindShare France wins 'Grand Prix des Stratégies Media 2004'