POV: DMEXCO 2016

POV: DMEXCO 2016

News | Posted 19th September 2016

DMEXCO – a local German advertising technology expo or another international ‘must attend’ event for the diary? That debate will continue but both the usual global media suspects and local German players showed up for this year’s biggest European advertising technology show.

Katja Anette Brandt Appointed CEO Mindshare DACH as Christof Baron Departs

Katja Anette Brandt Appointed CEO Mindshare DACH as...

News | Posted 9th June 2016

Frankfurt, 9 June 2016: Mindshare, the media agency network that is part of WPP has appointed Katja Anette Brandt as CEO of DACH markets as Christof Baron departs the agency.

Management Transition at Mindshare MENA

Management Transition at Mindshare MENA

News | Posted 17th January 2016

Ravi Rao steps up as new CEO on 1 February following Samir Ayoub appointment to Delegate of the Board.

POV: Web Summit

POV: Web Summit

News | Posted 10th November 2015

Over the past three days, Dublin played host to Web Summit, which has been dubbed by some as “the best technology conference on the planet”.

POV: #DMEXCO2015

POV: #DMEXCO2015

News | Posted 21st September 2015

Mindshare Point of View: BackgroundThe big names in the industry were there and the pilsner and bratwurst were delicious. DMEXCO is a curious blend of German and Global digital leaders mixed to create what just might be the most focused digital event around. Opened by WPP’s Sir Martin Sorrell and closed by GroupM’s Rob Norman, DMEXCO is growing...

Mindshare Switzerland Welcomes New CEO

Mindshare Switzerland Welcomes New CEO

News | Posted 3rd August 2015

Mindshare Switzerland welcomes new CEO, Xavier Reynaud. He will be leading the Zurich agency, succeeding Cosima Giannachi.

Mindshare UK & APAC Leadership Appointments

Mindshare UK & APAC Leadership Appointments

News | Posted 24th July 2015

Helen McRae appointed CEO Mindshare UK and Ashutosh Srivastava adds to Emerging Markets Group remit.

Big Data is the New Crystal Ball

Big Data is the New Crystal Ball

News | Posted 8th June 2015

On the occasion of the Eurovision Song Contest (ESC) 2015 media agency Mindshare, part of WPP, tested whether it is possible to predict voting results via Social Media Buzz on Twitter.

Mindshare Dubai Ranked #1 MENA Media Agency

Mindshare Dubai Ranked #1 MENA Media Agency

News | Posted 14th April 2015

Mindshare Dubai has been ranked number-one media agency in MENA by the Effie Effectiveness Index, an annual ranking of the marketing and communications industries' most effective agencies, advertisers, and brands.

Mindshare sweeps MENA Cristal Festival and is named “Media Network of the Year”

Mindshare sweeps MENA Cristal Festival and is named ...

News | Posted 3rd March 2015

Dubai, United Arab Emirates – February 17th, 2015 – Mindshare, which is part of WPP, is a global media agency network helping clients to make collaborative and adaptive decisions across their paid, owned, and earned marketing in real-time. The agency led the pack with a staggering 17 awards at this year’s MENA Cristal Festival 2014-2015

Mindshare Austria Skis to 18% Saving Using The Loop

Mindshare Austria Skis to 18% Saving Using The Loop

News | Posted 12th February 2015

Mindshare Austria used two premier ski events that took place in Kitzbühel and Schladming to achieve stunning results for two clients using Mindshare’s Loop.

Mindshare appoints Alexey Kulakov as new CEO of Mindshare Russia

Mindshare appoints Alexey Kulakov as new CEO of Mindshare...

News | Posted 5th September 2014

Mindshare has appointed Alexey Kulakov as the CEO of Mindshare Russia (comprising Mindshare, Maximize, and Mindshare Digital). In his previous role, Kulakov was Trading and Commercial Director at MEC Russia, and has worked for GroupM for over nine years. Commenting on his appointment, Kulakov said: ‘From the moment of its launch in Russia,...

Mindshare: Kick Off for Real Time Marketing in Austria with The Loop

Mindshare: Kick Off for Real Time Marketing in Austria...

News | Posted 8th July 2014

New Data-Driven approach to Planning for Adaptive Marketing

Mindshare wins European media account for Hertz

Mindshare wins European media account for Hertz

News | Posted 27th June 2014

24 June 2014, London: Mindshare, the global media agency network that is part of WPP, has been awarded the pan-European media planning and buying account for Hertz the world's leading general use car rental brand. The account covers all above the line media duties for the Hertz, Dollar, Thrifty and Firefly brands in ‘corporately-owned’...

Mindshare MENA Recognized by Effie Effectiveness Index 2014

Mindshare MENA Recognized by Effie Effectiveness Index 2014

News | Posted 25th June 2014

Dubai, United Arab Emirates – 24 June 2014 – Mindshare MENA, part of the global media agency network owned by WPP, is excited to announce that it has once again been recognized as a top performer in the industry by the Effie Effectiveness Index, an annual ranking of the marketing and communications industries' most effective agencies,...

Kenneth Danielsson appointed new CEO at Mindshare Sweden

Kenneth Danielsson appointed new CEO at Mindshare Sweden

News | Posted 11th June 2014

Kenneth Danielsson new CEO at Mindshare Sweden Mindshare Sweden is delighted that Kenneth Danielsson has agreed to assume the CEO position after the summer. Current CEO, Torbjörn Larsson, recently resigned after 14 years with the company. Kenneth Danielsson has a background as Digital Director at Mindshare between 1999-2003, Nordic head of Aegis...

Kenneth Danielsson

appointed new CEO at Mindshare Sweden

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